Identity design for the fashion designer Jette Dresbach in collaboration with Mike Razniewski.
The offset flyer for the collection Fading Nature quotes the aesthetic of cutting patterns. One side contains hard facts of the collection and the designer, the back side pictures images of the drafting process and a sketch. The see-through opaque paper combines both parts as distinctive to the creation of the collection – the process, experimenting, playing and the final outfits.
For the Düsseldorf fashion fair we developed a brochure for the collection including the concept and production of the shoot, photographing, filming. The images aim to show the accessibility, the quality of layers and the wearer’s comfort reflecting in the interaction, the gentle touches, the leaning in oneself and against each other.
Additionally created was a modular and easily adaptable portfolio binder. The grid makes it easy to create new projects and file them. The system of insides and outsides of the pages distinguishes images of final projects and images of details or process documentation.
The website is a reference to the portfolio; the modular elements are simply updatable and the level of images is spilt in process documentation, detail images and final project.
(visit the website)
Identity design for the fashion designer Jette Dresbach in collaboration with Mike Razniewski.
The offset flyer for the collection Fading Nature quotes the aesthetic of cutting patterns. One side contains hard facts of the collection and the designer, the back side pictures images of the drafting process and a sketch. The see-through opaque paper combines both parts as distinctive to the creation of the collection – the process, experimenting, playing and the final outfits.
For the Düsseldorf fashion fair we developed a brochure for the collection including the concept and production of the shoot, photographing, filming. The images aim to show the accessibility, the quality of layers and the wearer’s comfort reflecting in the interaction, the gentle touches, the leaning in oneself and against each other.
Additionally created was a modular and easily adaptable portfolio binder. The grid makes it easy to create new projects and file them. The system of insides and outsides of the pages distinguishes images of final projects and images of details or process documentation.
The website is a reference to the portfolio; the modular elements are simply updatable and the level of images is spilt in process documentation, detail images and final project.
(visit the website)